Bare Essentials
Building narratives that travel: from short-form video to full brand campaigns."
2025 - Present
Experience
In-House Content Creator & Brand Strategist
FFlirtyGo (Graffiti)
Apr–Jul 2026
Built performance-driven content across paid and organic channels; conceptualised, shot and edited short- and long-form video; shaped brand positioning and campaign planning alongside founders.
Brand Executive
CT Consult,
Dec 2025–Feb 2026
Handled branding and marketing for Massive Restaurants (Zorawar Kalra); supported the Farzi Cafe, Cyberhub relaunch.
Management Trainee, Marketing & Communication
The NorthCap University
Feb–Aug 2025
Ran end-to-end social presence across five platforms; drove content, video and event coordination for the university brand.
A Lifetime of Learning
Skills
Brand Strategy · Campaign Planning · Copywriting · Storytelling · Video Shooting & Editing · Photography · Meta & LinkedIn Marketing
Just So Far
Education & Certifications
MA English Language & Literature
GGSIPU, Delhi (2025–2027, in progress)
BA English Language & Literature
The NorthCap University (2022–2025)
Certifications
Social Media Marketing (HubSpot), Content Marketing (HubSpot), Fundamentals of Digital Marketing (Google)